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Versace is an Italian fashion design house founded by the late Gianni Versace and continued by other members of the Versace family after his death.
The first Versace fragrance, Gianni Versace for Women, was introduced in 1981. Fragrances for men and women are offered under the Versace, Versus, Jeans and Jeans Couture labels. Versace fragrances are produced in conjunction with Euroitalia SRL.
Gianni Versace fell victim to an American spree murderer in 1997, but the company continues offering fashions and fragrances under the direction of his family. Sister Donatella, formerly the vice-president of the company and the leader of the Versus division, as well as Gianni Versace’s longtime muse and the inspiration for the fragrance Blonde (1995), took over as creative director. Older brother Santo Versace is president and CEO. Niece Allegra Versace is 50% owner of the company. The earliest edition was created in 1981 and the newest is from 2016.
Designer Versace has around 56 perfumes.